Similar to individuals in other nations, Japanese people’s preferences change based on their gender, age, and so on.
We’ll talk about some of the most well-liked items that Japanese people will be purchasing online in 2024.
Pet Accessories
Japan is a nation where the population is aging and the birthrate is dropping. People spend more on their pets when there are fewer children.
High-end products are selling like crazy.
Cosmetics
Recently in Japan, it has become popular for men to wear lotion as well. Also, there is a buzz for makeup products among young people who do cosplay.
Outdoor products
The boom in camping gear has subsided, but casual outdoor brands that can be worn on a daily basis are still popular.
Tumblers
Heat- and cold-retaining cups without handles are popular.
Functional Bags
Luxury bags are popular, but practical bags that are light, strong and easy to use are the trend for 2024.
Mobile batteries
Mobile batteries are representative of products that sell well online.
Popular Online Products Sold Well in Japan 2024
It is highly recommended that businesses who deal in these products think about listing them on Amazon Japan, the Japanese version of their website, etc.
If you do so, be sure to register your trademark in Japan.
Your rights do not transfer to Japan, even if you register your trademark in your country. You must register your trademark in each country.
Well-selling products are easily copied.
And there is a risk that others will take your trademark before you do!
To protect your business, let us help you register your brand as a trademark in Japan.